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Browsing Department of Marketing and Retail Management by Author

Browsing Department of Marketing and Retail Management by Author "Bothma, Cornelius H."

Now showing items 1-6 of 6

Adopting learning technologies: from belief to practice

Bothma, Cornelius H.; Cant, Michael (Educational Studies, 2011-10)

A challenge faced by most heads of academic departments around the world is to manage the adoption and use of appropriate learning technologies in order to support the department’s learning offerings to students. Earlier ...
Applying Learning Technologies In An Open Learning Context

Cant, Michael; Bothma, Cornelius, H. (International Business & Economics Research Journal, 2011-12)

The use of learning technologies are becoming more and more important in education. Not only is it essential that educational institutions look at new ways of learning and teaching, but they also need to adapt to the ...
Challenges faced by universities in mass education: What type of technology will suffice for the ODL student?

Cant, Michael; Bothma, Cornelius, H. (3rd International Conference of Teaching and Learning, 2011)

The University of South Africa (Unisa) is one of the world‟s largest „mega universities‟ with a population of more than 250,000 students. The Department of Marketing and Retail Management (DMRM) is one of six academic ...
Evaluating the usability of an academic marketing department's website from a marketing student's perspective

Du Toit, Michael; Bothma, Cornelius, H. (International Retail and Marekting Review, 2009-05)

Usability testing plays an important role in improving the effectiveness of online information retrieval from a user’s point of view. The International Standards Organisation defines usability as the effectiveness, efficiency ...
The learning-technology conundrum: Lecturers’ perspectives

Cant, Michael; Bothma, Cornelius, H. (Progressio, 2010)

A challenge faced by the Chair of the Department of Marketing and Retail Management, an academic department within the University of South Africa, is to adopt and manage appropriate learning technologies to support the ...
Who benefits most? the Trade Patterns between the IBSA countries

Bothma, Cornelius, H.; Machado R (2008)

Browsing Department of Marketing and Retail Management by Author "Bothma, Cornelius H."

Browsing Department of Marketing and Retail Management by Author "Bothma, Cornelius H."

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