dc.contributor.author | Nel, Jessica Jane | |
dc.date.accessioned | 2021-07-09T10:48:41Z | |
dc.date.available | 2021-07-09T10:48:41Z | |
dc.date.issued | 2021 | |
dc.identifier.uri | http://hdl.handle.net/10500/27648 | |
dc.description.abstract | An example of how either the marketing or the supply chain function of an MNE may contribute resources that are valuable, rare, inimitable, and organisable. | en |
dc.language.iso | en | en |
dc.subject | International business | en |
dc.subject | International marketing | en |
dc.subject | Global business | en |
dc.subject | Supply chain | en |
dc.subject | VRIO | en |
dc.title | VRIO for global marketing and supply chain management | en |
dc.type | Multimedia | en |
dc.description.department | Business Management | en |