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Surviving the business life cycle: A Theoretical framework for independent financial advisers

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dc.contributor.author van Tonder, E
dc.contributor.author Van Scheers, Martha Louisa
dc.date.accessioned 2012-09-27T14:31:46Z
dc.date.available 2012-09-27T14:31:46Z
dc.date.issued 2011
dc.identifier.issn 1815-7440
dc.identifier.uri http://hdl.handle.net/10500/6528
dc.description.abstract Independent financial advisers play a vital role in assisting clients to meet their financial goals. However, it appears that additional guidance is needed for these advisers to survive in their complex business environment, governed by strict legislation. To date, only a small amount of research has been conducted in this area and no formal research study in South Africa has provided a course of direction for these advisers. Consequently, this study aimed to expand the body of knowledge by investigating the potential problems posing a threat to the businesses of independent financial advisers in their business life cycle, as well as possible strategies that can be implemented to counter those obstacles. Based on the findings a theoretical framework was proposed, suggesting key areas independent financial advisers would need to focus on in their business life cycle to conquer the challenges they might encounter and survive. The study concluded with a number of hypotheses to set the direction for future empirical research regarding the survival and growth of independent financial advisers in South Africa. en
dc.language.iso en en
dc.publisher Journal of Contemporary Management en
dc.relation.ispartofseries Volume 8;
dc.subject Independent financial advisers en
dc.subject Small businesses en
dc.subject Strategies for survival en
dc.title Surviving the business life cycle: A Theoretical framework for independent financial advisers en
dc.type Article en
dc.description.department Marketing and Retail Management en


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