Local Community Satisfaction toward Tourism Development in Pushkar Region of Rajasthan, India

Abstract

Satisfaction of local residents is one of the key factors in responsible and sustainable tourism development. It helps tourism planners and policymakers in effective and strategic utilization of tourism resources. The present study investigates local residents’ satisfaction level toward sustainable tourism development through economic, socio-cultural, and environmental development. In order to achieve the goal of the study, one-sample t-test, regression analysis, and Structural Equation Modeling (SEM) were performed. The findings of the study have suggested that local residents have a different level of satisfaction towards overall sustainable development and economic, socio-cultural, and environmental development in the study area. It was also observed that there is a high positive correlation among economic, socio-cultural, and environmental developments, and these developments significantly impact sustainable tourism development.