Abstract:
This thesis explores the role and positionality of three Black public intellectuals in post-94 South Africa, namely, Simphiwe Dana, Ntsiki Mazwai and Sisonke Msimang. For the purpose of this study, I analysed the twitter postings shared by these intellectuals on various social matters that concern the condition of the Black in post-94 South Africa. Using Fanon’s Native Intellectual Consciousness as a lens, the study seeks to capture and evaluate an emergent form of ‘cyber’ activism in the country. The main argument of this thesis is that, the concept and function of intellectualism must undergo a complete overhaul, beginning with the accommodation of more voices, particularly those of oppressed Black women. For this reason, the study is based on three Black women and seeks to dismantle the colonial lens through which Black women are studied
This study not only historicises Black women as producers, users and custodians of knowledge but it also situates their lived experiences as relevant ‘knowledges’ albeit ignored in discourse. Moreover, the study is not only a form of epistemic protest against epistemic racism, but it is also a form of Black positioning in communication studies. I therefore posit that, Black Twitter is the communicative plane on which blackness performs and articulates itself, for itself. For this purpose, I conceptualise Black Solidarity within Communication studies; a field that often pretends to be only marginally affected by issues of race. This study contributes to Communication Studies, a new, raw and altruistic way of studying blackness by allowing it to think, and speak through its pain as opposed to the usual pathologising white gaze.
Using the decolonial concept of a traditional Imbadu as the methodological aspect in conducting this study, I observe that even in the face of debilitating colonial hangover, blackness persists through those intellectuals whose intergenerational trauma forces them to think and speak from Blackness. The chosen intellectuals who are feminists by choice, think and speak from Blackness albeit being silenced by oppression. As such, the study itself is a pedagogical contradiction to the orthodox axiology of a detached scholar and hence written in the autobiographical form.
