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Aso Ebi : impact of the social uniform in Nigerian caucuses, Yoruba culture and contemporary trends

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dc.contributor.advisor Mpako, Nombeko Penelope
dc.contributor.author Adefolake Odunayo Orimolade
dc.date.accessioned 2015-07-23T10:11:49Z
dc.date.available 2015-07-23T10:11:49Z
dc.date.issued 2014-11
dc.identifier.citation Adefolake Odunayo Orimolade (2014) Aso Ebi : impact of the social uniform in Nigerian caucuses, Yoruba culture and contemporary trends, University of South Africa, Pretoria, <http://hdl.handle.net/10500/18845> en
dc.identifier.uri http://hdl.handle.net/10500/18845
dc.description.abstract This study is a critique of Aso Ebi in Owambe social uniform and social performance phenomena of the Yoruba culture of Nigeria in West Africa. The Aso Ebi phenomenon is a social uniform that is inextricable from the Owambe spectacle of the Yoruba culture, which, in itself, is a social performance. Aso Ebi is a fabric that is selected, made into garments and worn by groups of people who are related to one another in various ways such as family, friends or comrades. The uniforms are worn for social gatherings, especially celebrations, which are popularly called Owambe. These celebrations are very elaborate and loud, much like a grand spectacle put on to show wealth, unity and flamboyance. The research is the explanation of how the Aso Ebi and Owambe social uniforms manifest themselves and this manifestation is presented through a body of artworks. The artworks seek to expose the unseen actualities involved in participating in these social performances and issues of social survival within these cultural phenomena. The analysis addresses the impacts and influence of conformity in cooperative behaviour by an individual within his/her social identity and relationships. The main question this study addresses is whether the positive factors of unity, social order and expressive visual flamboyance of the social phenomena outweigh the negative impacts particularly on the individuals who participate in these social performances. This is done by acknowledging the experiences of the participating individuals in the conformity and transmission modes of these phenomena in this culture. The visual productions of the concepts in the research are achieved through performance, collages, photography and a sculptural installation. The significance of these emergent visual productions is that they shift the focus from the impression of the group to the conformity by the individual. This highlights the problems faced by the participating individuals in the pursuit and participation of this cultural phenomenon. en
dc.format.extent 1 online resource (xiii, 118 leaves) : color photographs
dc.language.iso en en
dc.subject.ddc 391.009669
dc.subject.lcsh Clothing and dress -- Social aspects -- Nigeria en
dc.subject.lcsh Nationalism and clothing -- Nigeria en
dc.subject.lcsh Yoruba (African people) -- Nigeria -- Rites and ceremonies en
dc.subject.lcsh Yoruba (African people) -- Clothing -- Nigeria en
dc.subject.lcsh Yoruba (African people) -- Nigeria -- Social life and customs en
dc.subject.lcsh Textile design -- Social aspects -- Nigeria en
dc.subject.lcsh Textile fabrics -- Social aspects -- Nigeria en
dc.subject.lcsh Textile fabrics, Yoruba -- Nigeria en
dc.subject.lcsh Costume -- Social aspects -- Nigeria en
dc.title Aso Ebi : impact of the social uniform in Nigerian caucuses, Yoruba culture and contemporary trends en
dc.type Dissertation en
dc.description.department Department of Art History, Visual Arts and Musicology en
dc.description.degree M. A. (Visual Arts)


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