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Browsing Graduate School for Business Leadership by Subject "value propositions"

Browsing Graduate School for Business Leadership by Subject "value propositions"

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  • Jansen van Rensburg, Mari (African Journal of Hospitality, Tourism and Leisure, 2016-05)
    In the digital age travellers have more choices and are better informed. This conceptual paper considers the evolution of business models in the travel industry and evaluates the value propositions offered by traditional ...

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