dc.contributor.author | Mudzanani, Takalani Eric | |
dc.date.accessioned | 2024-05-08T08:45:59Z | |
dc.date.available | 2024-05-08T08:45:59Z | |
dc.date.issued | 2022-11-29 | |
dc.identifier.uri | https://hdl.handle.net/10500/31147 | |
dc.language.iso | en | en |
dc.subject | Long-term | en |
dc.subject | Societal value | en |
dc.subject | Sustainability | en |
dc.subject | Marketing perspective | en |
dc.title | Creating long-term societal value : a sustainability marketing perspective | en |
dc.type | Inaugural Lecture | en |
dc.description.department | Communication Science | en |