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A conceptual framework for social media brand communication in non- profit organisations in South Africa: An integrated communication perspective
Swart, Christelle
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2018-02
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Author
Swart, Christelle (1)
Subject
658.8720968 (1)
Abezokuxhumana komphakathi (1)
Branding (Marketing) -- South Africa (1)
Corporate brand (1)
Corporate communication (1)
Geïntegreerde kommunikasie (1)
Integrated communication (1)
Izinhlangano zaseNingizimu Afrika ezingenzi inzuzo (1)
Kommunikasie van handelsmerk in sosiale media (1)
Korporatiewe handelsmerk (1)
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Date Issued
2018 (1)
Has File(s)
Yes (1)