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An assessment of open source promotion in addressing ICT acceptance challenges in Tanzania

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dc.contributor.advisor Van Biljon, Judy
dc.contributor.advisor Gerber, Aurona J.
dc.contributor.author Kinyondo, Josephat
dc.date.accessioned 2012-07-19T11:28:00Z
dc.date.available 2012-07-19T11:28:00Z
dc.date.issued 2012-02
dc.identifier.citation Kinyondo, Josephat (2012) An assessment of open source promotion in addressing ICT acceptance challenges in Tanzania, University of South Africa, Pretoria, <http://hdl.handle.net/10500/6046> en
dc.identifier.uri http://hdl.handle.net/10500/6046
dc.description.abstract Developing countries like Tanzania experience challenges towards utilization and acceptance of ICT; calling for a need to further research on the concept. Open Source (OS) usage is a potential strategy for addressing such challenges. However, the success of this strategy strongly relies on the strength of the promotional efforts. The study, therefore aims at assessing the OS promotional efforts in relation to ICT acceptance challenges in Tanzania. This study entailed a descriptive, mixed-methods research. A literature analysis, document analysis and observations of OS community activities were conducted in order to list the ICT acceptance challenges. The results formed a basis for survey and interview questions. The findings obtained were triangulated to determine the existing OS promotional activities and assess the effectiveness of the promotional efforts in addressing ICT acceptance challenges in Tanzania. The study also makes recommendations on how OS promotional efforts should be changed to improve their effectiveness. en
dc.format.extent 1 online resource (175 leaves) en
dc.language.iso en en
dc.subject Open source en
dc.subject Communication technology en
dc.subject Promotion en
dc.subject Information en
dc.subject.ddc 005.30688
dc.subject.lcsh Computer software --Tanzania --Marketing en
dc.subject.lcsh Computer software -- Marketing en
dc.subject.lcsh Information Technology --Social aspects --Tanzania en
dc.subject.lcsh Open source software --Social aspects en
dc.subject.lcsh Computer software --Testing en
dc.title An assessment of open source promotion in addressing ICT acceptance challenges in Tanzania en
dc.type Thesis en
dc.description.department Computing
dc.description.degree M.Sc. (Information Systems)


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