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Communication rules of the Maasai and the Akamba : a comparative analysis

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dc.contributor.advisor Bornman, Elirea
dc.contributor.advisor Nguru, Faith
dc.contributor.author Awiti, Jane
dc.date.accessioned 2012-02-01T06:18:30Z
dc.date.available 2012-02-01T06:18:30Z
dc.date.issued 2011-05
dc.identifier.citation Awiti, Jane (2011) Communication rules of the Maasai and the Akamba : a comparative analysis, University of South Africa, Pretoria, <http://hdl.handle.net/10500/5312> en
dc.identifier.uri http://hdl.handle.net/10500/5312
dc.description.abstract This study investigated the communication rules in the family structures of the Maasai and the Akamba cultures with the aim of comparing the core symbols emanating from the rules. The researcher used the qualitative design to identify and compare the communication rules of the rural Maasai of the Rift Valley Province and the rural Akamba of the Eastern Province of Kenya. The study focused on male and female adult individuals in family situations who were familiar with the traditional expectations of their cultures. Data was collected through focus group and in-depth interviews. From the data it was concluded that although the Maasai and the Akamba are from two different ethnic groups of Africa, namely the Nilo-Hamitic and Bantu respectively, the core symbols of their communication rules that are similar far outnumber those that are different. This phenomenon was noted when comparing the different levels of relationship within the family structures, namely, communication between spouses, communication between parents and children, and communication between siblings. One of the important findings of this study is that there are more similarities than differences in the cultures of the Maasai and the Akamba at family level. Therefore, the similarities of core symbols could imply that ethnic differences should not lead to the assumption that cultural practices will be significantly different. However, similar cultural practices or core symbols might not necessarily rule out conflict, as was indeed the case with the Maasai and the Akamba.Another finding was that the most outstanding core symbol in both cultures was respect, which was the fulcrum of most of the other core symbols in the communication rules. en
dc.format.extent 1 online resource (xii, 252 leaves : 1 map)
dc.language.iso en en
dc.subject Communication rules en
dc.subject Communication competence en
dc.subject Core symbols en
dc.subject Culture en
dc.subject Cultural dimensions en
dc.subject Family communication en
dc.subject Intracultural communication en
dc.subject Intercultural communication en
dc.subject Society en
dc.subject Rules theory en
dc.subject.ddc 303.482
dc.subject.lcsh Communicative competence
dc.subject.lcsh Intercultural communication
dc.subject.lcsh Interpersonal communication and culture
dc.subject.lcsh Communication and culture
dc.subject.lcsh Maasai language
dc.subject.lcsh Kamba language
dc.subject.lcsh Maasai (African people) -- Communication
dc.subject.lcsh Kamba (African people) -- Communication
dc.subject.lcsh Maasai (African people) -- Race identity
dc.subject.lcsh Kamba (African people) -- Race identity
dc.title Communication rules of the Maasai and the Akamba : a comparative analysis en
dc.type Thesis en
dc.description.department Communication Science
dc.description.degree D. Litt. et Phil. (Communication)


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