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The perception of social media as a promotional mix element in star-graded accommodation establishments in the Western Cape province of South Africa
Van Niekerk, Claudette
(
2014-12
)
The role of wine tourism in the marketing of wineries in the Stellenbosch wine route of South Africa
Kirkman, Adri
(
2010-11
)
The use of market segmentation theory in practice: business-to-business marketing practitioners' perspectives
Visser, Johannes Hendrik
(
2020-05
)
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Marketing (13)
South Africa (5)
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