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Browsing College of Economic & Management Sciences by Author "Jansen van Rensburg, Mari"

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Advertising agency appointment : approaches taken by South African advertisers

Jansen van Rensburg, Mari; Venter, P.; Strydom, J. (2010)
Dimensions of advertising agency client satisfaction

Jansen van Rensburg, Mari (Sabinet, 2010)
Uncovering Antecedents of Client Retention in the South African Advertising Industry

Jansen van Rensburg, Mari (2012-10-26)
Value differentiation: Creating Customised Value Propositions in the South African Cement Industry

Jansen van Rensburg, Mari; Van Niekerk, J. (Southern African Institute for Management Sciences, 2010)

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