UnisaIR Home
→
College of Economic and Management Sciences
→
Browsing College of Economic and Management Sciences by Subject

Browsing College of Economic and Management Sciences by Subject "Customer equity -- Management"

Now showing items 1-1 of 1

Customer-based brand equity of the major cellphone network service providers amongst principal estate agents in the Gauteng province of South Africa

Mentz, Hendrik (2011-02)

This study investigates the customer-based brand equity of the major cellphone network service providers (Vodacom, MTN and Cell C) amongst principal estate agents registered with the Estate Agency Affairs Board in Gauteng. ...

Now showing items 1-1 of 1

Search UnisaIR

Browse

All of UnisaIR
This Community
- By Issue Date
- Authors
- Titles
- Subjects
- Advisor
- Type

My Account