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A new framework for strengthening internal corporate image: A stakeholder-inclusive perspective
Slabbert, Yolandi
(
Communicatio
,
2016-06-20
)
Collaboration, continuity and emergence: Change-orientated from a postmodern strategic communication perspective
Slabbert, Yolandi
(
Conference proceedings: 7th Biennial conference of the Academy of World Business, Marketing and Management Development
,
2016-07-15
)
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Author
Slabbert, Yolandi (2)
Subject
Corporate image; internal corporate image; employees; stakeholder theory; integrated internal communication; arena model of reputation; stakeholder inclusivity; stakeholder engagement; AA1000SES; responsible leadership; stewardship (1)
Strategic communication; change communication; postmodern; 'strategic change orientated communication'; concept development (1)
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Date Issued
2016 (2)
Has File(s)
Yes (2)